everyone love dinner, but when I hear people feel surprised when flat and uninteresting to cultivate potential customers plan. As you think about it, the dinner party is similar to the potential client program. They all ask the organizers (marketers) not only to communicate through conversation, regular contact, and trust with their customers, but also to maintain relationships with customers.
first of all, (like a dinner party) make sure your home looks the best
when you invite a group of friends to dinner, will you throw the dirty clothes everywhere? I don’t think so. Then you should not make a mess of the page to others.
as the face of a smelly, messy room, if faced with a lot of potential customers out of order, incomplete links and web pages, they will certainly wince. And they will not take a look at your web page, but did not hesitate to leave your web page, leaving you in a tangle of why your web traffic stopped.
a lot of marketing staff have forgotten a little bit, that is, now the site than the previous simple classification of products and the number of contracts to provide more services. The site needs to develop potential customers, so that they browse more pages, the site also need to provide some valuable information for potential customers. Start building relationships with all of your important contacts now, and get your potential customers excited about the dinner party.
then use the best material
web design and high quality content will make potential customers who coveted, not only in the interest of potential customers, but also the use of the original, and even controversial ways to complete the web design and content will make your product unique style, which is the best, the most satisfactory.
is very good, authoritative content enough to explain everything; this shows that you know what you are talking about, this will be beneficial to potential customers. No color blog posts and ebook only return some information, this information will make you stand head and shoulders above others. Think of yourself as Bernardin, not McDonald’s..
third, don’t be afraid to use your grandmother’s "old prescription"
content is an essential part of the successful implementation of the supplier training program. Mentioned before, it will greatly help you, make you become the industry authority, sometimes also can provide some benefits to reward those who take the time to see your supplier.
although the original content greatly help potential customers training program. But there are times when there is a failure, a failure to try some methods and no fear. We can try another way, if some old books, white papers, or blog posts also received some positive feedback, these good things continued into a new stage to attract their.